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Introduction - Current Business Environment

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Employees, customer wants and desires, supply and demand, management, clients, supplies, owners, social trends, and other internal and external elements all contribute to the company environment. It is critical for the organisation to comprehend the business environment in order to make informed decisions. There are numerous elements that can help a company gain a competitive edge, as well as numerous factors that can influence how an organisation operates and must be changed by the organisation. Unilever is a multinational organization which is having its headquarters in London, United Kingdom. The organisation employs almost 155,000 people, allowing it to operate more efficiently and effectively (Möller, Nenonen and Storbacka, 2020). The study covers the company's internal and external environments, which will aid in better operating and provide it a better reputation in the future. There are several adjustments occurring in the company's internal and external variables in order to improve its performance. This will be discussed in further detail in a subsequent report.

P1 Types and purpose of the organization

Private firms are those in the market that do not allow the public to buy their stock and have a board of directors of no more than 200 people (Hrechyshkina and Samakhavets, 2019

Fabuš, 2017). They have distinct rules and restrictions than other sorts of organisations, and anyone can form their own private corporation with whatever capital they have on hand. Unilever is a private firm based in the United Kingdom. Food, refreshments, home care, beauty and personal care, and other services are provided by the company. Any decisions made in the company must first be agreed upon by all parties involved before they can be executed. The number of stockholders in the company is legally limited according to the organization and its shares which they want to give out.


  • With limited resources, Unilever concentrates on producing low-cost, high-quality products so that customers' demands are addressed and the company may profit.

  • The company's primary goal is to boost sales in order to increase profits as the aim of the organization is that.

Public Company

The company's shares are distributed to all of the company's shareholders. The company has a large number of stockholders and more than 200 members (Khajeheian, Friedrichsen and Mödinger, 2018). Anyone can become a shareholder, and the company's rules and regulations differ from those of other forms of businesses on the market. NHS is a publicly traded corporation situated in the United Kingdom. This company provides low-cost health care to customers, resulting in a high degree of customer satisfaction. There are no legal constraints on the number of shareholders in a company, which allows it to grow and attract new customers. Employees must also be provided their rights in order for the company to work properly.


  • Free health care services are supplied to customers, resulting in high customer satisfaction. 

  • The company's purpose is to provide customers with better health facilities in the country.

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